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Search Engine Optimization (SEO)

Why Your Website Needs to Work on Every Screen

The Importance of Responsive Web Design in 2023

You run a small or medium business, so you already know how important it is to have a solid online presence. But think about all the different devices people use today – phones, tablets, big computer screens. Just having a website isn’t enough anymore. Your site needs a responsive web design, meaning it looks and works perfectly on any device.

So, what exactly is responsive web design? It’s all about making sure your website changes to fit the screen size and device someone is using. Whether they’re on a big desktop computer, a tablet, or just their phone, your site will look good and be easy to use. Here’s why that’s a really big deal in 2023:

  1. Mobile usage is on the rise.

More and more people are pulling out their phones to browse the internet, and this trend isn’t slowing down. Actually, in many places, more folks use their phones than their computers to get online. If your website isn’t ready for mobile devices, you’re definitely missing out on a lot of potential customers.

  1. Google prioritizes responsive websites.

Google is always tweaking how its search engine works, all to give people the best results. Lately, Google has really been pushing websites that are responsive and work well on phones. So, if your site isn’t up to par, you might be missing out on people finding you through search.

  1. Responsive web design improves user experience.

Imagine someone visiting your website on their phone. They want to quickly find what they need and move around your site without any hassle. A responsive website makes sure your content is simple to read and your site is easy to get around, no matter what kind of screen they’re using.

  1. It’s cost-effective.

Years ago, businesses often had to build totally different websites for desktops and for mobile phones. That took a lot of time and cost a lot of money. But with responsive web design, you just need one website that works everywhere. And that saves you a bunch of time and money over time.

Here at Lakeside Web Design, we build responsive websites that look fantastic on any screen. Are you thinking about updating your current website? Or maybe you need a brand new one? Our team can definitely help with that. Reach out to us today! We’d love to tell you more about our web design services and how we can help your Milwaukee or Chicago business do great things online.

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