Small Business Website Design

Your website looks fine. So why aren't the leads coming in?

Most small business websites share the same problem. They were built to look good, not to convert. Service pages are vague, calls to action sit buried below the fold, mobile loads slowly, and nobody set up tracking. So you can't tell which pages are losing people.

We fix this before we touch design. First, we map how your best customers search, what proof they need to trust you, and where your current site loses them. Then we build a structure that answers those questions and moves people toward a call or form submission.

In Chicago and Milwaukee, buyers compare fast. They open two or three tabs, scan the top of the page, and close the ones that don't give them a reason to stay. We build your site to clear that bar on the first screen, on mobile, for the neighborhoods you actually serve.

How we build your site and what you walk away with

We start by learning how your sales process actually works. Do leads close best over the phone or through form submissions? Which services have the strongest margin? Which page is a buyer most likely to land on first? That context shapes every structural decision we make.

From there, we move into structure, design, and copy, in that order. Structure first means every section has a job. Design makes the page easy to scan and trust. Copy answers the questions buyers ask before they reach out.

When we launch, your site is ready to rank and convert. We handle technical SEO, page speed, mobile layout, and analytics from day one so you are not starting from scratch after go-live.

• Custom page structure built around your sales funnel
• Mobile-first layout for fast, reliable performance on any device
• Conversion-focused design to drive more calls and form fills
• SEO-friendly page architecture to support local search rankings
• Core Web Vitals optimization so pages load fast and hold attention
• Easy-to-manage CMS so your team can make updates without us

What happens after we launch

After launch, we keep watching. We monitor performance and flag anything that needs attention: slow pages, low-converting sections, or traffic patterns that suggest a messaging problem.

Each month we send a short update: where leads are coming from, which pages are performing, and what we are looking at next. If something drops, we investigate before it becomes a bigger issue.

As your business grows, your site grows with it. Adding a service page, expanding to a new city, or updating your offer. These are quick updates when your foundation is built right from the start.